France changed its tax rebate system to become a stronger player in the film market. France competes with Germany and the United Kingdom to attract foreign film productions. TRIP’s increase provides France with a greater ability to compete with these other countries, which had been providing more attractive tax rebate offers to film producers. Additionally, the increase in English-speaking French audiences has encouraged many French film makers to produce their films in English. The pre-2016 language requirements hindered these filmmakers’ ability to reach this demographic, as well as their ability to be more marketable worldwide.